Should My Aspiring Content Creator Friend Stop Exploiting People for Material?

One Side: One Friend's Perspective

Sometimes she films me while I’m eating. I’ll see myself on her Instagram – it feels like a sudden shock.

A close companion of a decade, Marielle, calls herself the “content queen”. It can be amusing for a bit, but it weighs on our relationship.

She is an extrovert, she feels the need to document everything constantly. When we eat out, her motto is, “The camera eats first,” and takes photos with the flash on, which makes me cringe. I don’t like it when other people see her posing or filming – I get secondhand embarrassment. Another annoyance is because the food gets cold.

She's not quite an influencer yet, but she is aspiring to become one. She makes video blogs about living in our city, a day in her life, and her styling career. The material is quality, I’ll give her that, but I prefer not to be involved. Sometimes she films me while dining, or simply tagging along. I’ll see myself on her feed afterwards, and it comes like a surprise: I’ll have no makeup on, an awkward face or photographed while eating. It’s uncomfortable.

Marielle also expects me to record her at inconvenient times. Sometimes I’ll be talking to another person, or we’ll just be spending time in the street. The dynamic feels like our friendship has transformed into me serving as her unpaid videographer. She could easily employ someone if she wanted professional shots. When I brought up my discomfort about the situation, she dismissed it. She’s taken me to a couple of brand events, which were appreciated, but that doesn’t make up for all the energy I invest helping her create material.

I appreciate that she has supported me with my design career, but I resist our friendship to become merely a tally of favours. I don’t feel she's insincere or inauthentic, but sometimes I feel that if recording starts, we will begin acting in a way that presents a favorable image for her vlog.

Her directive is, “OK, look happy!” and record me laughing with someone. It’s so silly. It's crucial her to recognize that our 10-year friendship still has boundaries. I enjoy spending time with her, but I also want to experience it without being filmed, altered, or shared for an viewers. I am not a prop for her online persona.

The Other Side: Marielle

I hope Beth to see that the creations we make together can get us an opportunity.

I love creating videos. It’s not just a hobby; it’s part of who I am. Creating videos and sharing my life online allows me to show my personality and connect with people in new ways.

I don’t see myself as a full influencer yet, but it’s smart to make money from your passions. I look up to people on social platforms who pull off that style of casual, DIY film-making.

Creating content is my interpretation of living actively: observing the nuances, sharing them with an viewership that values the art behind it. It's never my aim to make Beth uncomfortable. Taking her to industry events was my method of sharing opportunities, giving her a opportunity to witness behind-the-scenes moments that could benefit her career in design too. That’s not leverage, it's simply being pragmatic.

I’d still take her to these events even if she didn’t help me, but I want her to see what the content we make together can get us: an opening. I know not everyone enjoys being on camera, but sometimes spontaneity is what makes material authentic. Being recorded occasionally is an inherent aspect of being my friend. I would delete anything she requested, but she has never asked yet.

I don’t expect anybody to be my personal filmmaker, but friends help each other in small ways. I thought filming a short video now and then would be fun for her. Creativity thrives in partnership, and having Beth around makes endeavors energetic and pleasurable. I never force her to take part in anything, and I’d never deliberately humiliate her. But filming together occasionally is part of how I document our time together.

I value Beth’s friendship deeply and don’t want making videos to come between us. I am ready to compromise: like asking before filming, and steering clear of angles that might make her self-conscious.

This is not about control, it's regarding sharing my world while still considering hers. Clearly content creation is not a substitute for real connection: it's merely part of how I experience life and I desire her to be involved in a way that’s enjoyable for both of us.

The Jury: Reader Opinions

Is it right for her to stop filming herself and Beth when they are socializing?

Nothing is more excruciating than having a friend point a camera at you. I understand that it’s Marielle’s job, but I don’t make friends come to my work. Maybe she can find influencer friends to collaborate with. With the uncertain future of technology, personal relationships are the only thing we have – cherish them!
Liberty, 25

If you’re doing something as a career, it's unfair to expect your friends for assistance every time, even if they have helped previously. While she enjoys creating, that doesn’t mean all those around her is content. She needs to honor Beth’s privacy.
Ankit, 26

She may enjoy making content and displaying her life online, but it’s not for everyone. It’s nice she has assisted Beth’s career, but she must to hear what her friend desires.
A commenter, 27

It sounds like you value each other, so cling to that and ensure it’s the priority in your friendship. Foster some authentic experiences, where true emotions are preserved, not online archives. Even public figures who seem to share their worlds actually have more secrecy than it appears.
Sarah, 53

She seems to be neither present nor genuine when she’s with Beth – she's on the job. Each appears confused as to where the line is. The solution is not found in trying to change one another, but in each establishing clear limits around what is comfortable to them and determining if there is an mutually agreeable compromise.
A final view, 71

Your Turn to Be the Judge

In an online poll: has she been over-exposing their friendship?

Jesus Shepard
Jesus Shepard

A data analyst turned gaming strategist, specializing in statistical approaches to online slots and casino game optimization.